DIGITAL MARKETING INSTITUTE DURGAPUR
What you will learn: Digital Marketing
Projects: 10+Live Projects(Desktop App/Web App)
Prerequisites: No pre-requisite required
Modes of an advertisement on Digital platforms gradually increasing for the last 4-5 years. That’s the reason to gain popularity in Digital Marketing. Now lots of people are showing interest to conduct SEO Course from a reputed institution that also provides job assistance.
Do you want to explore your career in Digital Marketing, then come and join AICT PVT LTD, A leading Digital Marketing Training Institute in Durgapur. Our Digital Marketing Course in Durgapur includes:
Why Join AICT?
- 100% practical class by assigning a live project to every student separately.
- Learn how to prepare a successful SEO strategy and implement it for a website to gain organic traffic.
- 100% job assistance after completion of the course.
- Learn how to analyze backlinks your competitors' site and to get ahead of them.
- What is Digital Marketing?
- Basics of Digital Marketing – Overview & Scope
- Platforms for Digital Marketing
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM/Google PPC)
- Social Media Marketing (SMM)
- Content Marketing
- Email Marketing
- Web Analytics & Visitors Tracking
- YouTube and Video Marketing
- Affiliate Marketing
- What is Search Engine Optimization?
- Understanding the basics (Keyword, key phase, search engine rank, link building etc.)
- On-Page Optimization
- Off-Page Optimization
- Competitors Analysis
- SEO Audit
- What is Search Engine Marketing?
- What is Pay Per Click (PPC)?
- Types of Online Advertising : Search, Display, Shopping, Video and Retargeting
- Keyword Research
- Search Campaign – Creation and Optimization
- Monitoring a campaign – Quality Score for keywords & CTR for keywords, Ad copies
- Display Campaign Creation in AdWords
- What is Social Media Marketing?
- Key platforms for Social Media Marketing
- Profile Optimization on Social Networks (gain visibility)
- Company/ Brand/ Enterprise Profile Management on Social Media
- Facebook Marketing
- Advertising On Facebook – Creating And Running An Ad
- Twitter Marketing
- LinkedIn Marketing
- LinkedIn B 2 B Lead Gen Process
- LinkedIn Ad Campaign Setup & Management
- What is Content Marketing?
- Elements of creating engaging content
- Content networking & distribution
- Content optimization
- What is Email Marketing?
- How to create effective Email Content?
- How to create an email list?
- Using Mailchimp
- Introduction to web analytics
- How Google Analytics (GA) work
- Setting up Google analytics
- Acquisition, Behavior and Conversion measurement
- Visitors Analysis
- Conversion tracking
- Introduction to Video Marketing
- YouTube Channel Creation and Growth
- Video Campaign Creation in AdWords
- YouTube video analytics
- What is Affiliate Marketing and how does it work?
- Best Practices in setting up an Affiliate Program
- Choosing Right Products: Clickbank, CJ
- How to optimize your blog and website for affiliate marketing
Book For Final Year Project
It has never been easier to make Concept and fulfill that.